Project

Logo Revamp for a Financial Services Firm

In this engaging project, our mission was to breathe new life into our client's logo, aligning it with the fresh, clean aesthetics of their recently launched website. What made this project truly interesting was the creative freedom we were granted, as our client provided no specific guidelines for the logo's look and feel. Their primary request was to distance themselves from their existing logo.

To kickstart the creative process, we engaged in an insightful conversation with our client to uncover their preferences. What stood out was their fondness for the way their company name appeared on the glass doors of their office. This simple but vital detail provided the spark of inspiration we needed. Armed with a photograph of those doors, we set out to transform this concept into a remarkable logo, bringing our client's vision to life.

The end result was a logo that perfectly encapsulated the essence of their brand while harmonizing with their modern website design.